The Tuesday Email for VAs Ready to Sell Strategy, Not Hours
Free resource: How to Know When to Automate (no email required)
You already know what’s wrong with their business.
You can see the bottleneck. The approval that’s sitting with the wrong person. The onboarding that restarts from scratch every single time. The handover that fails so consistently nobody even mentions it anymore.
The problem isn’t spotting it. It’s knowing how to say it, charge for it, and get a yes.
Most VAs default back to hourly rates and wait for the client to notice their value. This newsletter is for the ones who are done waiting.
One lesson every Tuesday. Practical enough to use the same week.
This is for you if:
- You've been doing this for a few years and you're good at it
- You can walk into a client's business and immediately see what's costing them
- You want to charge for that thinking, not just the doing
- You're ready to lead the conversation instead of waiting to be handed a task list
This isn't for you if:
- You're just starting out (get your first few clients, then come back)
- You're happy billing hourly and don't want to change anything
- You want someone to hand you a script and do the thinking for you
Who's Behind This
I’m Devon. I’ve spent the last decade building and fixing operations for businesses from early-stage startups to companies turning over £50M+. I’ve created processes for UK government media buying, led marketing ops through multiple scaling rounds, and built WorkflowMaps out of a problem I kept running into myself: the people closest to the work could always see what was wrong, but couldn’t package that insight in a way clients would pay for.
That’s what this newsletter is about.